The Belleville Senators unveiled their first uniforms in franchise history earlier today, and boy, are they ever fresh.

The new jersey is similar to their NHL affiliate Ottawa Senators’ third sweater, however, there is a ‘B’ in the middle rather than an ‘O’. Take a look.


The team will also rock a patch that represents their inaugural season.


Some Senators fans might be a tad jealous, as many likely prefer the old-school looking jersey over the more modern animated one. Here is a look at the team’s new home Adidas tarp for the upcoming season.

Guess preference also depends on whether you prefer red or black.

Belleville’s season begins on Friday, October 6th in Laval.

(H/T Belleville Senators)